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    The 1080p logo

    Discussion in 'VAIO / Sony' started by Peon, Oct 30, 2009.

  1. Peon

    Peon Notebook Virtuoso

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    I've noticed that an awful lot of VAIO's have this sticker:

    [​IMG]

    Yet the display's maximum resolution is below 1920x1080. How exactly is Sony justifying their use of that sticker anyway?
     
  2. dwagner88

    dwagner88 Notebook Enthusiast

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    Sony's theory is that the system is capable of 1080P output through its HDMI port, regardless of whether the system is equipped with a 1080P screen. A LOT of sony products have this sticker. I have a sony point and shoot digital camera that has this sticker and it DEFINITELY doesn't shoot or display 1080P video.
     
  3. Peon

    Peon Notebook Virtuoso

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    Ahh, so it's just a combination of unethical marketing and Sony treating their customers like idiots at work as usual.

    Though I'm a bit surprised that Sony hasn't been sued for false advertising yet.
     
  4. RayStar

    RayStar Notebook Evangelist

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    Well, in the fine print its usually written that the 1080p Logo refers to having a 1080p output via HDMI output rather than the product being able to produce full 1080p on a laptop screen or video capture in 1080p on a camera.
     
  5. dLo GSR

    dLo GSR Notebook Enthusiast

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    I don't see a problem with that marketing technique; I wouldn't bother using TV resolutions to gauge the capabilities of my display. I look at the ___x___ number. When I see stickers referring to 1080i/p or 720i/p, I immediately picture a television in my head, and so I associate it with the display's output capabilities to a TV. In this case, the computer has an HDMI out port, and so it can display out to 1080p resolutions. Same goes with the digital cameras; some cameras now have mini-HDMI out ports for displaying directly to a TV; when they put the "Full HD" sticker on it, I don't expect the display on the camera to be 1920 x 1080.