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VAIO launches its first laptops without Sony and they're very, very familiar
Might take a year or three until they go international.
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Seriously need some work on that webpage of theirs.
edit: oh, and give us a new Z
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They do have a lot of good DNA to work with, but the telling will be in how many Sony engineers and designers they hired. Just having the plans to already-released products and probably some drawing boards will get them a daily paper, provided they have $1.00
This is just a comment in the wind, but is is just me or did Sony go out with it's widest, strongest Vaio line, perhaps ever, but certainly in many a year? No, there were no power machines - Z or even S type - but it was universally claimed that for the past year there was no demand for power-minis, and they had just about every other segment and sub-segment of the market covered, granted, with nothing that shook the earth like the Z1, but some really good models and enough of them in enough sizes, forms and prices to fit a wide range of needs and constraints. It's like the designers and engineers were given an unlimited budget to turn out the last hurrah of Sony Vaios and they kinda went out with a bang.
Too bad Sony is such a basket case of a corporation, because if they had just spun off Sony Vaio as a majority Sony-owned company but with public shareholders as well and a lot of independence but some of the benefits of, oh, for example, THE BRAND, not to mention access to talent, economies of scale of component purchasing, access to Sony's distribution juggernaut, perhaps some halo effect from the few Sony electronic products left with the brand, etc. My point is that without the Sony corporate sludge gumming up the operation, Sony was actually poised to be one of the "survivors" in the PC market. With Samsung (pretty much the only competitor that had both design and engineering excellence - and that increasingly rare characteristic: high quality manufacturing) expected to drop out soon and the market left to divide between Lenovo, HP, Dell, Acer and Asus, I would give Sony good odds of taking, maybe no more than 10% of the units sold but potentially a nice pot full of profit (the only brand other than Lenovo that would likely make any profit at all) with the highest average selling price and the only brand with consumer appeal and pizazz.
Of the other five, only Asus appears to have aspirations to put out leading edge product and designs but brand building takes forever and they have been making some great consumer computers - ROGs and Zenbooks - for years but have not grabbed much share and are still regarded as a B-player with lots of quality problems and no support (hmm...sounds a lot like Sony, but that didn't stop people from buying because, well, Sony is Sony! IMO, Vaio is not! A tiny Japanese maker of computers based on a small subset of designs from Sony's 2013 drawing board, selling only into a market comprised of around 8% of worldwide demand...? Could well turn out to provide a killer ROI to the investor group, but sadly, I would give us Sony Vaio groupies a very, very low probability of seeing great-grandson of Z1 in this - or any - market and a fairly low probability of seeing any Vaios in this market - other than Sony Vaios, on eBay :hi2: (You won't see mine there - except as a "not working or for parts" offering when that's what they've worn down to!! So glad I covered them up with ugly "shields" when they were new )
Time to develop new hobbies and interests...
VAIO returns!
Discussion in 'VAIO / Sony' started by Steve78, Jul 1, 2014.
